Nozak Consulting

Scott Emigh

Scott is the Lead Content Strategist at Nozak Consulting, supervising social media, email campaigns, blogs and copywriting. In addition to his digital marketing expertise, he is also an experienced sports journalist and travel blogger.

SEO Urban Dictionary

SEO Urban Dictionary

301 status code – An HTTP status code returned by a web server indicating that content has been moved from one location to another. A 301 status code indicates a permanent server redirect, which is a signal that the original page no longer exists and that users and search engines should view the new page as

SEO Urban Dictionary Read More »

What is Authority in SEO?

If you want a website to rank well on the search engines, then you’ve probably already invested many hours, possibly days, into trying to find out which SEO tactics build authority. In this post, we reveal exactly how you can improve on and build your online authority using SEO tactics. Strategy, Strategy, Strategy. If you

What is Authority in SEO? Read More »

Search-Terms-Report

What report can help you identify opportunities to improve your keywords and ads?

It’s no secret that we all want the websites we manage to rank well, but what report can help you identify keyword opportunities to improve your keywords and ads? One of the most effective ways to do this is by optimizing your relevant keywords and improving your ads. In this post, we reveal the best reports to

What report can help you identify opportunities to improve your keywords and ads? Read More »

Subliminal Advertising Mind control in marketing or the next big thing

Subliminal Advertising: Mind control in marketing or the next big thing?

Subliminal messaging in advertising isn’t anything new. In fact, the history of this marketing tactic dates back as far as the 1950s when Coca Cola reported astounding increases in sales of their drink in cinema outlets by almost 60% after using short frames of messages were played. It was eventually established that the study was

Subliminal Advertising: Mind control in marketing or the next big thing? Read More »