In case you missed it, Nozak Consulting switched to fully remote earlier this year. As our team grew and added several SEO and marketing experts around the world, we realized that the overwhelming majority of our team was already attending our meetings virtually. So we decided to save money on our lease and increase our […]
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Your Shopify store could be losing thousands of potential customers right now. Not because your products aren’t good enough, but because shoppers can’t find you on Google. Shopify SEO is the bridge between your store and the customers already searching for what you sell. Most Shopify store owners make the same critical mistake: they assume
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Google’s shift to mobile-first indexing represents one of the most significant changes in search engine optimization history. Your website’s mobile version now determines how Google crawls, indexes, and ranks your content across all devices. This fundamental change affects every aspect of your SEO strategy, from technical implementation to content creation. Understanding Mobile First Indexing Mobile
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Choosing between Ahrefs and SEMrush feels like picking sides in the ultimate SEO battle. Both tools dominate the search engine optimization landscape, but they take distinctly different approaches to helping you climb the rankings. Ahrefs built its reputation on having the industry’s most comprehensive backlink database and powerful crawler technology, while SEMrush positioned itself as
Ahrefs vs SEMrush: Which SEO Tool Is Worth Your Money? Read More »
Real estate success depends on being found by the right people at the right time. When potential clients search for “homes for sale near me” or “best real estate agent in [city],” your name should appear at the top of those results. Local SEO transforms your online presence into a lead-generating machine that works around
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Duplicate content silently undermines your website’s search performance, creating confusion for search engines and diluting your ranking potential. While Google won’t penalize your site for duplicate content, the consolidation process can bury your best pages in favor of less optimized versions. The real damage happens when search engines can’t determine which version of your content
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Search engine optimization doesn’t have to drain your marketing budget. The right free SEO tools can deliver professional-grade insights and help you compete with businesses spending thousands on premium software. Smart marketers know that success comes from strategy, not just spending power. Why Free SEO Tools Matter for Your Business Many business owners believe effective
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The digital marketing landscape experienced a seismic shift on July 10, 2025, when Instagram began allowing search engines to index public content from professional accounts. This development represents far more than a routine platform update—it fundamentally alters how businesses approach online visibility and customer discovery. For the first time, your Instagram posts can compete directly
Need to give someone admin access to your LinkedIn company page? Adding admins allows team members to help manage your page, post content, and respond to messages. Steps to Add a LinkedIn Page Admin Step 1: Select the page you want to manage from the left sidebar of your home page. Step 2: Select “Settings”
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Nothing frustrates website owners more than watching their carefully crafted content sit in Google’s limbo. The “Crawled – Currently Not Indexed” status in Google Search Console signals that Google has found your pages but hasn’t added them to its search index. This issue affects websites of all sizes and can significantly impact your organic traffic
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